Ideate
Research Tools and Methods
Brainstorming
Customer Journey Map
Service Blueprint
Mural
Figma
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Length of phase
3 months
# participants
20+ users
Research Overview
With a deep understanding of the users and their challenges, we moved into ideation. This phase was about envisioning the ideal onboarding experience. Starting from scratch, we designed a journey map that detailed how users would navigate onboarding, ensuring every step addressed their specific needs.

Service Blueprints
Focused on simplifying technical steps and providing intuitive guidance.
Outcomes
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A clear and actionable onboarding journey map.
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Alignment across teams on the onboarding flow and expectations.
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A user-centric framework to guide implementation.
Journey Mapping
Created a detailed onboarding journey map illustrating how users would interact with the batCAVE platform.
